The course on crisis communications gives an overview of the communication issues before, during and after a crisis and aims to let participants reflect on the most effective strategies during these various phases. The course starts with an overview of
this field and the differences between crises and issues. For the prevention of crisis, issue management is essential and participants will gain practical experience with some tools of issue management. In addition, they will reflect on the concept
of transparency and how it could prevent crisis in an early stage. Two sessions of the course will focus on a simulation of a crisis in an international organisation. Participants will role play the events as they unfold in the organisation, and will
discuss how to bring the situation to a good end. Afterwards, they reflect on their own strategies and actions. After the simulation, the course continues with the topic of “communication after a crisis”, on how relations with stakeholders
can be restored when a scandal, issue or crisis has taken place. The course finishes with the writing of a crisis communications plan.
Students will experience a combination of lectures, discussions and bringing out best practice from each other. We will watch the news closely and look at many videos, TV news stories and newspaper clippings (some from the lecturer, some from the students).
Our time together will be interspersed where possible with workshops and group exercises.
The masterclass Managing Crisis Communication covers the following topics:
- Crisis communication, an introduction
- Crisis prevention
- Communication during a crisis
- Rumours and the media
- Communication after a crisis
- Crisis communication planning
At The Hague Graduate School we focus on offering you quality education with personal attention in a blended setting. Our education is offered in a mix of online and on-campus lectures and gatherings. For more information about blended education at The
Hague Graduate School, please check the extra information on this page.
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